April 11, 2024

Streamlining the Product and Marketing Lifecycle with Adobe's Content Supply Chain Solution


Despite operating on seemingly opposite ends of the spectrum, Product Owners and Marketers at major retailers have a lot in common. Both departments care about speed and results, yet they often struggle with fragmented processes and siloed information that leads to operational inefficiencies and subpar results.

Join us as we explore the power of Adobe’s Content Supply Chain Solution for the product and the marketing lifecycle. We’ll walk through two use cases demonstrating how LeapFit (a fictious health and wellness company) leverages Adobe Workfront, Adobe Experience Manager, and the power of generative AI to bring a new fitness product to market and align global promotions for World Health Day.

Come witness how these two use cases can collide to drive greater enterprise alignment, eliminates inefficiencies, and accelerate progress. Watch now >

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